What to say? What to say? What to say?
Is that question paralyzing you?
Most coaches don't know how to talk about themselves.
They are so passive with their marketing because they're stuck thinking about how to communicate.
Sometimes they say nothing at all.
There is a lot of fear around annoying people or coming across "too salesy."
And if they are confident, they jump to speaking about how "this product will do wonders."
They use wishy-washy language that sounds nice, but isn't clear - it's confusing.
They talk about their products, their programs, but never really share WHO THEY ARE.
They brush it off like it's not important.
"I don't need a personal brand," they say.
"It's not about me," they say.
If you want to call in more clients, cash and sell more so you can serve more people, you need to get over yourself!
It's time you "Know Thyself." (Socrates)
When you know your unique brand; your unique package of passions, talents, and potentialities, you...
Are you marketing to get clients now or later?
In my mastermind group, a client asked how she can enroll a prospect in the next 2 weeks or less.
I took a look at her current marketing strategy and realized that a lot of her current business activities included strategies that would take 3 - 6 months to see results.
She was shocked when I pointed this out because she needed cash fast!
Internet Marketing and advertising is a great way to generate a stream of clients on demand. I experience it in my own business and the business of those I coach, however, you need to ensure you have all the systems and business structures in place to make that happen.
If you don't have all the systems and processes you need, then you'll need to do some traditional forms of marketing and sales to enroll a client now.
If you want to know how to immediately ramp up your cash flow in the next couple weeks or even days, this is for you.
To get clients now, implement...
So you want to serve a whole lotta people - right?
Your vision is global and the services you offer are going to change the world as we know it.
However, the idea of being in the public eye with your pictures, videos, and likeness all over the media is a little daunting.
Your ducks aren't in a row, and you feel like you're not ready to go big.
Fame, public speaking and a widespread social media presence can trigger some fear and is one of the main reasons why coaches & practitioners stay small and local.
If you want to serve more people, increase your sales, grow your team and your overall influence then following these 3 steps will help you beat the fear of fame, so you can make a bigger impact and income.
What I really mean here is that you'll never be "perfect." You'll always have an area of improvement. Your face may have wrinkles. You will make mistakes, and yes, people may laugh at you publically....
It's normal for you to experience some discomfort on the journey to your vision.
The easiest way to achieve your money goal is through taking action on a strategic marketing and sales plan for your business.
Having a marketing and sales strategy will remove the guesswork, overwhelm and fear.
It will also keep you focused and on track, lest the nice shiny objects and "squirrels" come your way.
Read on if you want the know How to Map Out the Next 3 Months to Reach Your Money Goal.
I will be using the Let it Rain Planner for Entrepreneurs as a template.
Like a map, a strategic goal assumes a coordinate of some sort: what, where, when?
These are simple targets to help give us clarity for the next steps in our path.
When creating a marketing plan for your business, you may choose to plan out your year in quarterly 3-month time frames.
Q1: January - March
Q2: April - June
Q3: July - September
Q4: October - December
Pick the start and finish dates of your plan.
Example: September 10 - December 10 of...
Twelve spiritual and mindfulness principles that will help you manifest a personal brand, business and lifestyle of success, fulfilment and freedom.
Creating your personal brand, business and life is counterintuitive to the common ideal of the "hustle hard" mentality.
What we will talk about here is how working from a peace of mind and confidence will pull in the opportunities you desire to attract with ease and flow.
And this brings us to our first pillar of Personal Branding - Mindset.
I remember several years ago wishing and obsessing over the potential of having a freelance lifestyle where I work where I want, when I want, how I want, making as much money as I desired. This may sound like a Narcissistic desire. However, this desire was birthed out of a desperate need to care for my mother who was struggling with severe schizophrenia, blindness and out of control diabetes symptoms.
I had grand aspirations,...
If you're a goal-oriented individual looking for the success, prestige, and the acclamation that comes with business advancement, you may be wondering what will get you where you need to go?
You may be dreaming of one day establishing yourself as a leading expert in your field; being interviewed on talk shows, and leading your industry a new horizon.
Dreams are so tangible nowadays as we witness the likes of Oprah, Steve Jobs and many other trailblazers across several industries, transverse new territories and set records that we didn't imagine.
So what is the key to all this influence, impact and income that is being generated by these uber-successful people?
What can you do now to achieve your desires without having to sacrifice your values, relationship or health in the process?
My advice: Stop thinking about everything outside of you.
Stop looking towards a solution, an economy or person to come and bless you with the favour to move up the ranks....
As soon as the Halloween decorations come down, the Christmas and Holiday Music pops on immediately across culture. This automatically puts you into a time of reflection and sometimes panic about ending your year and getting prepared for the new.
To help you make the most of your year, I want to give you Three Tips for Ending the Year Strong and crafting an incredible plan for achieving your goals.
Have you been committed to the goals you set for yourself this year?
Make a list of what worked so you can optimize it, as well as brainstorm new ways you can do better.
Get rid of the old journals and reminders of "failure."
You learned your lessons. Let it go and move on.
But don't be too quick to throw in the towel!
Is there any way you can still finish the year with a big bang?
A complimentary coaching call will help you figure out what's possible.
Don't just set a goal on a...
I was always rebellious towards the traditional career. Just the thought of working for somebody and sitting at a desk from 9-5 gives me a bad feeling in my stomach. I actually feel like projectile vomiting. If you have this feeling too, it’s an indication that you have the entrepreneurial bug.
It’s funny – I remember when I was 16 years old and I had a dream that I was working in a factory full of women. The setting reminded me of something from the industrial revolution in the 1800s. I was on an assembly line working miserably when all of a sudden I jumped up on the tables and started speaking and shouting to the women in the factory. I don’t remember what I was saying, but I do know that I was starting some sort of revolution.
This dream came to my recollection the morning I was getting ready to speak at my first Quit the 9-5 Event. It was one of those dreams that I always kept...